📢 ESTP's new visual identity

THE ESTP'S NEW VISUAL IDENTITY WAS UNVEILED LAST NIGHT AT THE ARSENAL PAVILION

This new identity accompanies and supports an ambitious strategic plan that aims to position ESTP as a major player in #innovation at the heart of the construction ecosystem, to support environmental, digital and societal transitions.

To reflect this new positioning, the school has overhauled its brand platform, which is now expressed in a new brand architecture.

Through a sober, uncluttered logo and a new tagline, "Builders of a new world", our new brand embodies ESTP's vision of an open, digital, low-carbon and sustainable world, and of a school whose mission is to train a new generation of builders to build the world of tomorrow.

To carry out this project, the school was assisted by the Fondamenti agency, under the leadership of the Communications Department team.

Let's take a look at the sound and images of this new brand identity: